Description
Who it’s for: Anyone in a store or a retail head office who has to answer one question: How many of your online shoppers choose to come to the store?
What happens in it: Watch the idea unfold: online orders, the shoppers who choose to collect, and the number that shows the split. In Your call you make the decisions in a real case: I’m deciding whether to put a dedicated collection counter in each Volt & Wire store. Last month we had 3,000 click-and-collect orders out of 10,000 online orders. Then, in the boardroom, you make the case to Patricia, the chief operating officer, in three questions.
How it works: five scenes in about 30 minutes: the data film, the lesson, Your call, practice with fresh numbers that mark themselves, and the boardroom. Finish all five for your certificate. It is course 5 of 6 in the Availability and service season of the Retail series.






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