Conversion and adoption season: illustration of the online course

Conversion and adoption season

R695

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Five micro courses in one season, about 3 hours in all. They arrived. Did they ever buy?

SKU: PL-BUN-MKT-06
Category:

Description

Who it’s for: Anyone who wants the whole story rather than one metric: they arrived. Did they ever buy?

What is in it: five micro courses, in order.

  1. Funnel drop-off rate
  2. Conversion rate (CR)
  3. Lead-to-customer rate
  4. Trial-to-paid conversion rate
  5. Feature adoption rate

How it works: each micro course is five scenes – the data film, the lesson, Your call, practice that marks itself, and the boardroom – and about 3 hours covers the season. Finish every one and the season certificate is gold. Season 6 of 10 in the Marketing series.

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